Last week I did my first free promotion on Kindle Select. At the beginning of the week I was hoping for a couple of hundred downloads a day, which would mean around 1000 by the end of the week. I had no idea whether I would achieve this figure. I needn't have worried. By the end of the week, Passing Time was downloaded 851 times. Not quite the 1000 I hoped for (I'll explain more about that in a minute), but still a great figure. If only 5% of those readers leave me a review, that's potentially 42 reviews. As I'm sure most writers will agree, reviews are like lifeblood when it comes to book sales.
Now back to the 851 downloads. During the five free days I promoted Passing Time in the following ways:
On my blog.
Other bloggers (thank you to everyone who helped!).
Books sites promoting free Kindle reads.
Facebook posts and photo teasers.
Apart from my fellow writers who helped blog, tweet, and FB, I think one of the most important tools was my Passing Time Facebook page. I paid £7.00 to promote a post announcing my book was free on Kindle between May 13th to 17th. As some of you may know that £7.00 is slowly depleted as the amount of people who view the post increases. And it's not just people who have liked my FB page who see it, their friends do as well.
The reason I believe the promoted post played such a key part was because I was averaging 220 downloads a day until my £7.00 was used up by the Thursday morning. That figure dropped to around 100 for the Thursday and Friday. Coincidence?
Of course I could have paid for an actual advert, which might have brought in countless downloads. But I could not justify the expense for a freebie promotion. What about you? Have you offered a book or story for free? How did you promote it? What worked and what didn't?
While I'm on the topic of Kindle and freebie promotions, Mark Knight's Blood Family: Quest for the Vampire Key is FREE this week. Grab your copy of his riveting vampire read between May 20th to 24th.
Taking Time Cover Reveal and Launch Day
My science fiction short story collection, Taking Time, will be published July 15th. I will be working on final edits during June, and the cover is currently being re-designed after I had a major rethink and changed some of the stories. I'm really excited and can't wait to share it with you.
As before, I am asking for help for the cover reveal and launch day. However, I have made the decision not to do a blog tour this time. A tour takes a considerable amount of time and effort, and I'm also working on a science fiction serial that starts in September. I want to conscentrate my full efforts on it as soon as possible. So, I only need help with the following:
June 17th Cover Reveal
July 15th Launch Day
If you can't do the exact date, posting any time afterwards would be just as helpful.
If you can help, please leave a comment below or email me at the usual address. As always, if there is anything I can help you with don't be afraid to ask. Don't forget to call back this Wednesday, when science fiction and alternate history writer, Sharon Bayliss, will be this week's Speculative Fiction Writer. Until then, happy writing.